The competition in the smartphone market is moving at full speed. Companies are trying to stand out in the sector through strategic moves, which directly affects their market share. So, what’s the current situation in the smartphone industry, and which brand is on top? Here are the largest phone brands…
Largest Smartphone Manufacturers – 2024 Q3
Technology market research firm International Data Corporation (IDC) has announced the largest smartphone manufacturers for the third quarter of 2024. In the rankings, Asia-based companies especially stood out. But which brand holds the top spot?
Samsung dominates the market with 57.8 million shipments, capturing 18.3% market share, securing its place at the top. The U.S. tech giant Apple follows closely in second place, with 56 million shipments and a 17.7% market share.
Xiaomi and OPPO rank third and fourth, with 42.8 million and 28.8 million shipments, claiming 13.5% and 9.1% market shares, respectively. The rising star vivo is right behind them, with 27 million shipments and an 8.5% market share, marking a 22% growth compared to the same period last year — an impressive increase.
Total Shipments Reached 316 Million
According to the data, a total of 316.1 million smartphones were sold, which is 4% more than the shipments in the third quarter of last year, indicating a rise in phone sales.
Here’s how the largest smartphone manufacturers ranked:
| Brand | 3Q24 Shipments | 3Q24 Market Share | Change |
|---|---|---|---|
| Samsung | 57.8 million | 18.3% | -2.8% |
| Apple | 56.0 million | 17.7% | 3.5% |
| Xiaomi | 42.8 million | 13.5% | 3.3% |
| OPPO | 28.8 million | 9.1% | 5.9% |
| vivo | 27.0 million | 8.5% | 22.8% |
| Others | 103.7 million | 32.8% | 4.1% |
| Total | 316.1 million | 100% | 4.0% |
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